At Jolly Playstore, we aim to bring to our customers a range of premium quality toys that are educational and original. Along with our eCommerce presence, our flagship product, Halftoys, has retail presence in Singapore Zoo, Singapore River Safari, The KidzWorld Rainforest, Singapore Science Centre, TANGS @Tangs Plaza and Isetan Scotts as well. You will find us in some of the key toy fairs around the year.

Halftoys are not just toys that are visible on the outside. The skin of the animals can be taken apart exposing the bones of the unique figurine. The bone structure are made up of several small bones and can be dismantled and reassembled easily for an enriching experience. Children and collectors will have a much more simplified view of the creatures whether they are in the Jurassic periods or the now Savanna times. We simplify the appearance, retain the silhouette, and keeping the unique and important aspects of the bone structures.